This page contains press release content distributed by XPR Media. Members of the editorial and news staff of the USA TODAY Network were not involved in the creation of this content.

P3 Embarks on Programme to Advance Autonomous Vehicle Safety with ADASIS and Android Automotive OS

P3 has embarked on a new development programme aiming to make autonomous driving safer, and help OEMs more rapidly develop and roll out new autonomous vehicles

ADAS’ importance has grown, and better safety is now critical for all new vehicles. As autonomous driving expands, extra sensitivity is critical; predictive intelligence is needed for safer driving”
— Marius Mailat, CTO and Managing Director of P3 digital services.

STUTTGART, GERMANY, February 24, 2026 /EINPresswire.com/ — P3 digital services has put together a team to create a middleware solution that resides between Android Automotive OS and a car’s ADAS (advanced driver assistance system). The new platform is being designed to translate high definition map information originating in the Android Automotive OS domain into a standardized protocol based on ADASIS which interfaces directly with the car’s core operational network and its ADAS.

In the era of connected vehicles and ADAS, the employment of digital map data has been a game-changer. Traditionally accessible exclusively by navigation systems, when this data can be directly linked to other in-vehicle applications, the benefits to both OEMs and their customers can be transformational.

With this approach, much more meaningful and actionable information is derived from the mapping system, and it’s sent straight to the car’s steering and traction systems, for example. This therefore enables greater responsiveness, earlier driving adjustments, and predictive functionality, delivering better and safer driving experiences, as well as greater energy efficiency.

In the first phase, P3 translates information provided by Google VMS (Vehicle Map Service) into relevant live ADAS information.

An overarching goal of this project is to create a solution that is vendor-agnostic, able to effectively interface with the car regardless of the supplier of its ADAS. This ‘universal language’ will enable transferrable functionality, free of the constraints of relying on proprietary technology.

The ambitious initiative is being supported by a major international OEM.

At the heart of P3’s endeavor is support for the ADASIS framework, ADASIS is an advanced set of interface specifications created to enhance advanced driver assistance systems.

ADASIS has supported advancement of automotive technology. Today it’s particularly relevant as a catalyst in the rapidly expanding area of autonomous driving.

“The importance and understanding of ADAS has grown steadily over the years. Safety functionalities that were once regarded as bonus features in premium car models are now universally regarded as critical and necessary for all new vehicles,” said Marius Mailat, CTO and Managing Director of P3 digital services. “As autonomous driving proliferates, the need for extra sensitivity is particularly acute: nimble and predictive intelligence is required to enable safer driving for consumers.”

ADASIS was established in 2002 as a cross-industry assembly of partners, including carmakers, ADAS suppliers, mapmakers and navigation system suppliers. As a de facto standard framework, ADASIS aims to establish a standardized interface – dubbed ADAS Horizon – that would allow vehicles to leverage map data to predict road conditions more effectively and reliably than otherwise possible using a car’s inbuilt sensors.

The aim is to enable a vehicle to ‘see’ beyond its immediate surroundings. This ability to foresee changes in environmental conditions empowers the driver, or the autonomous vehicle, to prepare for and make any necessary operational adjustments earlier. Such capability would significantly enhance safety, both for the people in the vehicle and other road users.

Establishment of accepted standardized set of technology interfaces means that consumers worldwide can be confident that their vehicles are reliable and deliver consistent levels of safety. Having such commonly agreed standards will empower regulators to set and enforce legislation to ensure manufacturers’ compliance, supported by acknowledged measurable quality benchmarks.

Technology standardization also benefits OEMs, overcoming limitations of incumbent proprietary solutions. When a set of technology protocols is universally agreed upon by industry stakeholders, technology risk is minimized and vendor lock-in is eliminated. Vehicle manufacturers are therefore afforded the possibility to accelerate technical deployment, design and fabrication, optimize engineering costs, and reduce time to market. This means that drivers can enjoy enhanced reliability, more functionality and increased safety from their very first drive.

In-vehicle functionalities increasingly rely on predictive information. As digital mapping technology systems advance in complexity and capability, today a far broader range of data can be generated. The map becomes an additional virtual sensor providing high quality contextual information at long distance. This generates additional insights that complement information about immediate surroundings provided by the car’s physical sensors, which include radar, camera, ultrasound, or LiDAR. As a result, the vehicle has a much broader and deeper understanding and sensitivity beyond its immediate environment.

Dynamic behavior support, comprehensive vehicle position messages, detailed lane and line geometry – reading and interpreting slope, road curvature, traffic signs, etc. – all combine with additional data such as flow speed, to deliver detailed information required by automated driving functions. Road geometry and related attributes are incorporated into highly valuable data that can be serialised and transmitted over the vehicle’s communication network.

On implementation of P3’s new solution, all this information can powerfully benefit consumers regardless of which brand of ADAS system is installed in their car.

About ADASIS

ADASIS (Advanced Driver Assistance Systems Interface Specification) is an industry de facto standard defining the ADAS Horizon, enabling and advancing map-enhanced driver assistance systems leading to Automated Driving (AD).

Initiated by Navtech (today HERE Technologies), ADASIS was founded in 2002 by ERTICO – ITS Europe with an open group of major organizations from the global vehicle industry who joined forces, driven by the common vision and belief that defining the ADAS Interface will:

• enable ADAS and automated driving applications to be provided with data from map database systems or other data sources
• enable ADAS to build predictive and vehicle environment data based on map, position and other georeferenced data which will improve performance
• provide to the industry a de facto and adequate standard to be used worldwide, being independent from different map formats and suppliers
• contribute as one enabling technology to the development and deployment of all automated driving levels
• improve road safety, reduce emissions and provide enhanced driving comfort
• drive global growth in this field

ADASISv2 is a mature specification for over 15 years, used in various control units to support, e.g. Predictive Powertrain Functions or Driver Assistance Systems. ADASISv3, introduced in 2018, provides ADAS Horizon from HD maps, used by OEMs to enable SAE Level 3 functions. In May 2018, ADASIS was established as non-profit organization under Belgian law.

Cynthia Ritchie
P3 digital services
+44 20 4518 7555
email us here
Visit us on social media:
LinkedIn
Facebook

Legal Disclaimer:

EIN Presswire provides this news content “as is” without warranty of any kind. We do not accept any responsibility or liability
for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this
article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

Information contained on this page is provided by an independent third-party content provider. XPRMedia and this Site make no warranties or representations in connection therewith. If you are affiliated with this page and would like it removed please contact pressreleases@xpr.media

Allied Universal Recognized For Third Consecutive Year Among America’s Greatest Workplaces for Women by Newsweek

Allied Universal Recognized For Third Consecutive Year Among America’s Greatest Workplaces for Women by Newsweek

IRVINE, CA / ACCESS Newswire / March 6, 2026 / Allied Universal®, the world's leading security and facility services

March 6, 2026

COSMarketing Agency Highlights 2026 Data Showing Small Businesses Losing Up to 40% of Marketing Budgets

COSMarketing Agency Highlights 2026 Data Showing Small Businesses Losing Up to 40% of Marketing Budgets

Lead quality remains one of the biggest challenges for small businesses in 2026. ORLANDO, FL, UNITED STATES, March 6,

March 6, 2026

Kitchen Magic Sponsors What’s So Cool About Manufacturing® in the Lehigh Valley

Kitchen Magic Sponsors What’s So Cool About Manufacturing® in the Lehigh Valley

Kitchen Magic joins in supporting the annual What’s So Cool About Manufacturing® contest, helping Lehigh Valley

March 6, 2026

Chef Russell Jackson Announces Spring 2026 Public Programming and Culinary Venture Updates in New York

Chef Russell Jackson Announces Spring 2026 Public Programming and Culinary Venture Updates in New York

New York chef expands public-facing work across experiential dining and hospitality ventures as he appears in a

March 6, 2026

Hexaview Technologies Launches Agentic RIA Framework to Provide Model-Agnostic AI Orchestration for Wealth Managers

Hexaview Technologies Launches Agentic RIA Framework to Provide Model-Agnostic AI Orchestration for Wealth Managers

Hexaview's Agentic RIA framework lets wealth managers swap intelligence engines without touching their infrastructure

March 6, 2026

What Cars Say About Success in the 2020s

What Cars Say About Success in the 2020s

From premium sedans to electric flagships — how personal values, technology, and culture shape the meaning of

March 6, 2026

SnapFig Launches Custom 3D Photo Keychains Ahead of Mother’s Day 2026

SnapFig Launches Custom 3D Photo Keychains Ahead of Mother’s Day 2026

The 3D modeling brand introduces a new line of personalized keychains, allowing customers to turn digital family photos

March 6, 2026

MediDrive and Bambi Announce Powerful New API Integration via Clearview Software for Transportation Providers

MediDrive and Bambi Announce Powerful New API Integration via Clearview Software for Transportation Providers

AI scheduling, automated dispatch, GPS trip confirmation, and streamlined billing offer NEMT providers a faster,

March 6, 2026

Houzeo Publishes a Hyde Park Neighborhood Guide to Simplify Home Search in Chicago

Houzeo Publishes a Hyde Park Neighborhood Guide to Simplify Home Search in Chicago

The latest Hyde Park guide offers well-rounded insights, enabling buyers to evaluate safety, demographic trends, and

March 6, 2026

Interchange™ AI Gateway Hardware Announced by Integral Business Intelligence

Interchange™ AI Gateway Hardware Announced by Integral Business Intelligence

Purpose-built AI gateway hardware and software gives businesses centralized, in-house control over AI activity, data,

March 6, 2026

New Music Alert I’m Not Gay from multi-talented electronic artist Rocco Lino DJ

New Music Alert I’m Not Gay from multi-talented electronic artist Rocco Lino DJ

Track Title: I'm Not Gay Genre: House Launch Date: Out Now! ISRC Code: ITVML2500021 CARDIFF, UNITED KINGDOM, March 6,

March 6, 2026

Inovitech Launches IS-A-TASK 12.0 with Direct Microsoft 365 Integration, Advancing Enterprise eDiscovery Oversight

Inovitech Launches IS-A-TASK 12.0 with Direct Microsoft 365 Integration, Advancing Enterprise eDiscovery Oversight

WASHINGTON, DC, UNITED STATES, March 6, 2026 /EINPresswire.com/ — Inovitech LLC, a Washington, D.C.-based legal

March 6, 2026

Houzeo Publishes a Neighborhood Guide for Flushing, NY, to Simplify Home Search in the Empire State

Houzeo Publishes a Neighborhood Guide for Flushing, NY, to Simplify Home Search in the Empire State

This new neighborhood guide offers insights into livability, affordability, and daily economic factors for New York

March 6, 2026

Avalue Launches EMX-PTLP Thin Mini-ITX Motherboard, Designed for Advanced AI and Industrial Automation

Avalue Launches EMX-PTLP Thin Mini-ITX Motherboard, Designed for Advanced AI and Industrial Automation

TAIPEI, TAIWAN, March 6, 2026 /EINPresswire.com/ — Avalue Technology Inc. (TPEx: 3479.TWO), a provider specializing in

March 6, 2026

CMA of Texas Award Winner Jamie Richards Releases New Single ‘Somewhere In The Middle’

CMA of Texas Award Winner Jamie Richards Releases New Single ‘Somewhere In The Middle’

Winner of Best Traditional Country Song at the CMA of Texas Music Awards and Best New Duo with Kaitlyn Kohler at the

March 6, 2026

Joanne Shaw Taylor Teams Up with Orianthi on Powerful New Single ‘What Good Is My Love?’

Joanne Shaw Taylor Teams Up with Orianthi on Powerful New Single ‘What Good Is My Love?’

A fiery blues-rock duet confronting heartbreak, doubt, and the question of love that isn’t returned NASHVILLE, TN,

March 6, 2026

Solestra Group Launches New Website to Showcase Aerospace & Defense Manufacturing Platform

Solestra Group Launches New Website to Showcase Aerospace & Defense Manufacturing Platform

WILLOW GROVE, PA, UNITED STATES, March 6, 2026 /EINPresswire.com/ — Solestra Group is pleased to announce the launch

March 6, 2026

Private Club Ownership Meets Refined Mountain Living at Hoback Club in Teton Village

Private Club Ownership Meets Refined Mountain Living at Hoback Club in Teton Village

Luxury in the mountains doesn’t need to feel heavy. This residence was designed to be lived in, not preserved. After a

March 6, 2026

City Detect Raises $13M to Help American Cities Fix Blight Proactively

City Detect Raises $13M to Help American Cities Fix Blight Proactively

City Detect raises $13 million Series A led by Prudence to expand into new American cities TUSCALOOSA, AL, UNITED

March 6, 2026

Sharla Riead to Present at 2026 RESNET Conference for Energy Professionals and Code Officials

Sharla Riead to Present at 2026 RESNET Conference for Energy Professionals and Code Officials

Sharla Riead to Present at 2026 RESNET Conference for Energy Professionals and Code Officials Sharla Riead is committed

March 6, 2026

Green Globe Certification Awarded to Pullman Pattaya Hotel G in Thailand

Green Globe Certification Awarded to Pullman Pattaya Hotel G in Thailand

Green Globe Certification has awarded Pullman Pattaya Hotel G its inaugural certification. Green Globe certification is

March 6, 2026

NEOX Expands North American Go-To-Market Strategy with Enterprise Sales and Solution Partnerships

NEOX Expands North American Go-To-Market Strategy with Enterprise Sales and Solution Partnerships

Appoints Bill Cantrell as New Head of Sales and Business Development SANTA CLARA, CA, UNITED STATES, March 6, 2026

March 6, 2026

Enroll Prime Alternative Health Contracting 2026 Expansion Through FMO BenaVest

Enroll Prime Alternative Health Contracting 2026 Expansion Through FMO BenaVest

BenaVest expands Enroll Prime alternative health contracting for 2026, helping agents offer flexible coverage solutions

March 6, 2026

Robert ‘Roby’ Polacek of the RoseBernard Studio Recently Featured on Close Up Radio

Robert ‘Roby’ Polacek of the RoseBernard Studio Recently Featured on Close Up Radio

SAN FRANCISCO, CA, UNITED STATES, March 6, 2026 /EINPresswire.com/ — Hospitality is evolving. Not cosmetically —

March 6, 2026

Organized Cargo Theft Rings Target Detached Trailers; New Security Technology to Be Demonstrated at MATS 2026

Organized Cargo Theft Rings Target Detached Trailers; New Security Technology to Be Demonstrated at MATS 2026

Organized cargo theft rings increasingly target detached trailers; new landing gear security technology will be

March 6, 2026

NutriHarvest®, USDA BioPreferred® Program Champion, Highlights Yield Gains and Water Protection for Regenerative Growing

NutriHarvest®, USDA BioPreferred® Program Champion, Highlights Yield Gains and Water Protection for Regenerative Growing

Field evaluations demonstrate crop performance, soil health, and water quality results enabled by an advanced resource

March 6, 2026

Pre-Orders Open March 5 for ‘Godzilla Evolved’ Statue from Godzilla x Kong: The New Empire.

Pre-Orders Open March 5 for ‘Godzilla Evolved’ Statue from Godzilla x Kong: The New Empire.

Prime 1 Studio announced "Godzilla Evolved" Statue from Godzilla x Kong: The New Empire. Pre-orders began March 5, 2026

March 6, 2026

Superior K9 Training Academy Earns 2025 Best of Georgia Regional Award

Superior K9 Training Academy Earns 2025 Best of Georgia Regional Award

CHATTAHOOCHEE HILLS, GA, UNITED STATES, March 6, 2026 /EINPresswire.com/ — Superior K9 Training Academy has been named

March 6, 2026

Building Resilient Solar Projects in 2026: Tech Innovation and Financial Strength are the Barometers in Decision Making

Building Resilient Solar Projects in 2026: Tech Innovation and Financial Strength are the Barometers in Decision Making

In today’s U.S. solar market, long-term bankability, operational success and proven, innovative systems are defining

March 6, 2026

Houzeo Releases a New Neighborhood Guide to Help Buyers Discover If They Love Miami’s Midtown Neighborhood

Houzeo Releases a New Neighborhood Guide to Help Buyers Discover If They Love Miami’s Midtown Neighborhood

The new guide offers comprehensive insights into the Midtown area, helping buyers evaluate safety, demographics, and

March 6, 2026

Cast from Clay Opens Enrolment for Online Writing Course Designed for Policy and Communications Professionals

Cast from Clay Opens Enrolment for Online Writing Course Designed for Policy and Communications Professionals

LONDON, UNITED KINGDOM, March 6, 2026 /EINPresswire.com/ — Cast from Clay, a London-based communications consultancy

March 6, 2026

Cast from Clay Opens Enrolment for Online Course on Engaging UK Government Ministers

Cast from Clay Opens Enrolment for Online Course on Engaging UK Government Ministers

LONDON, UNITED KINGDOM, March 6, 2026 /EINPresswire.com/ — Cast from Clay, a London-based communications consultancy

March 6, 2026

Cogiscan and Ersa Partner to Deliver OPC UA Connectivity for Ersa Soldering Systems

Cogiscan and Ersa Partner to Deliver OPC UA Connectivity for Ersa Soldering Systems

Cogiscan, a leading provider of factory digitalization solutions for electronics manufacturing, today announced a new

March 6, 2026

Casa Baia: A Completed Residential Interior Design Project by Guidon Studio

Casa Baia: A Completed Residential Interior Design Project by Guidon Studio

MIAMI, FL, UNITED STATES, March 6, 2026 /EINPresswire.com/ — Casa Baia is a recently completed residential interior

March 6, 2026

King Industries, Inc. Specialty Chemicals Announces Operation of New State-of-the-Art Production Facility

King Industries, Inc. Specialty Chemicals Announces Operation of New State-of-the-Art Production Facility

A Major Step Forward in Group V Synthetic Base Oil Technology, Safety, and Product Innovation Supporting King’s

March 6, 2026

Houzeo Publishes a Woodland Hills Neighborhood Guide to Simplify Home Search in California

Houzeo Publishes a Woodland Hills Neighborhood Guide to Simplify Home Search in California

This new guide offers insights into the livability, affordability, and daily economic factors of Woodland Hills for

March 6, 2026

Sharon Marley Announces Official Firebird Album Release Celebration in Fort Myers, Florida

Sharon Marley Announces Official Firebird Album Release Celebration in Fort Myers, Florida

Three-time Grammy winner Sharon Marley brings the official Firebird album release celebration to Fort Myers with an

March 6, 2026

New to The Street and NewsOut Digital Network Surpasses 5 Million YouTube Subscribers, Driving Millions of Client Commercial Views

New to The Street and NewsOut Digital Network Surpasses 5 Million YouTube Subscribers, Driving Millions of Client Commercial Views

NEW YORK CITY, NEW YORK / ACCESS Newswire / March 6, 2026 / Business media platform New to The Street and its digital

March 6, 2026

Join Bimergen Energy’s Exclusive Live Investor Webinar and Q&A Session on March 10

Join Bimergen Energy’s Exclusive Live Investor Webinar and Q&A Session on March 10

ORLANDO, FL / ACCESS Newswire / March 6, 2026 / RedChip Companies will host an investor webinar on March 10, 2026, at

March 6, 2026